Automating Sales Conversations and Booking with Human-Like Precision.
Since July 2024, AI Persona “Adam”, created as a digital copy of Alpha Nova’s founder Adam Malujda, has taken over communication with prospects on the brand’s Instagram.
Key results at a glance
Human-like responses
Clients didn’t recognise AI
24/7
Inbox Coverage
Always on
follow-up process
2h/day
Manual work saved
The Breakthrough
An AI Persona was implemented to take over Instagram conversations from the first message, answer repetitive questions, qualify prospects, and guide interested real estate agents toward booked sales calls - without increasing the team’s manual workload.
The AI Persona became an always-on appointment setter for inbound Instagram leads. It handled repetitive questions, remembered conversation context, sent consultation links, and kept prospects engaged until they were ready to book a meeting.
Results?
AI Persona transformed Instagram from a manually monitored inbox into an always-on sales channel. It reduced response times from hours to 60-120 seconds, kept prospects engaged with consistent follow-ups, and helped the team book more sales calls while saving time every day.
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